WebCostco’s Kirkland Signature brand could perhaps be “America’s weirdest private label,” CNN Business recently reported. The array of products under the private label brand vary … WebCostco's Kirkland Signature brand is perhaps America's weirdest private label, but it's also shockingly successful. Kirkland raked in US$58 billion in sales during Costco's latest fiscal year, making...

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Why every Costco product is called ‘Kirkland Signature’

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